In the online business the art of turning your website visitors into valuable customers is known as conversion and the speed at which websites convert their users into final customers is known as conversion rate. Suppose your website appears on top in the search engine rankings but is not able to generate sales figure, do you think it is of any worth. All the websites aspire to excel the sales figure so, as to increase their revenue. The decision to buy something is affected by various factors whether it is an online transaction or face to face.
